MALAYSIA PAVILION LOOKS FORWARD TO NEW COLLABORATIONS IN DECEMBER AT EXPO 2020 DUBAI
DUBAI, 5 December 2021 - After two months of successful collaborations forged in Expo
2020 Dubai, Malaysia Pavilion looks forward to accomplishing more trade and business
leads in December, through its four weekly thematic business programmes with new
focuses including tourism.
Each week’s programmes will involve signing of partnerships, pocket talks, product
launches and demonstration and business matching sessions. December’s programmes
will begin with the “Technopreneurship and Social Entrepreneurship Week” taking place
from 5th to 11th December 2021, focusing on social innovation, youth empowerment and
R&D commercialisation in sports. The Ministry of Youth and Sports will spearhead the
week-long programme to introduce to the world at Expo 2020 Dubai the potential and
innovative digital-led products and services offered by Malaysian youth technopreneurs.
Meanwhile, supporting ministry - the Women, Family and Community Development
Ministry - will cast a spotlight on women social entrepreneurs who have successfully
developed business models that assist their community while the Ministry of Domestic
Trade and Consumer Affairs will bring along seven Malaysian franchise as part of the
week’s business delegates.
Malaysia is fast becoming a hot favourite destination for international students and with
top-notch education standards, its universities are highly placed in the world rankings
where University of Malaya is ranked 59 on the QS World University Rankings 2021. The
country’s good English literacy rate and English usage as the primary medium of
instruction at the higher learning institutions, comparatively lower cost of living,
infrastructure and efficient transport system are some of the points that make Malaysia a
safe and comfortable place to live and study in.
As Malaysia aims to be one of the top education providers in the world, Malaysia Pavilion
will hold a week-long education fair to promote education services and opportunities in
Malaysia. The “Education for Sustainable Development Week” will be organised by the
Ministry of Higher Education and Education Malaysia Global Services from 12th to 18th
December 2021.
The programme will feature Malaysian talents, industry experts and renowned
researchers with seminars and pocket talks to cover holistic education, Technical and
Vocational Education and Training (TVET), Science, Technology, Engineering and
Mathematics (STEM), digital future, lifelong learning, the evolution of IR5.0 as well as the
helix of academia, industry and community. It will also introduce 200 institutions of higher
learning to showcase what they have to offer to foreign students. A key highlight is the
Future Education World Simulation forum to be held on 13th December at Terra
Auditoirum in Expo, which is included in the Expo Master Calendar.
Expo is also a great opportunity to showcase Malaysia’s diverse culture and tourism
attractions, especially to revive the tourism sector which has been hit by the global
pandemic. Sabah state, known for its beautiful beaches, colourful cultures and heritage,
biodiversity and UNESCO sites, world-class diving destinations, will be promoted for its
tourism offerings and to attract investment in local products for export and as a MICE
destination. The “Sabah State Week” will be showcased by the state Economic Planning
Unit and Sabah Tourism Board from 19th to 25th December 2021.
With its unique wildlife and nature, Malaysia’s eco-tourism is fast gaining popularity and
expo is a perfect platform to further promote this sector at the global event.
The month of December will end with the Ecotourism Week hosted by the Ministry of
Tourism, Arts and Culture and its agency, Tourism Malaysia from 26th December 2021.
Minister of Tourism, Arts and Culture, the Honourable Dato’ Sri Nancy Shukri is expected
to launch the week’s programme. Among others, the programme aims to promote local
and international investment in ecotourism, including by creating a pro-business
environment for international investors based on transparency and high service delivery.
Topics of discussion include investment in ecotourism, synergy between ecotourism and
conservation, tourism concession, community involvement, employment, ecotourism
incentives and innovation. Other highlights are handicraft workshop, cultural
performance, ecotourism packages and handicraft products.
Malaysia Pavilion’s 26 weeks of trade and business programmes are helmed and
supported by 21 ministries, five state governments and 70 agencies with the participation
of about 300 companies. Malaysia’s participation in Expo 2020 Dubai is led by the Ministry
of Science, Technology and Innovation with the Malaysian Green Technology and
Climate Change Corporation as implementing agency.
As part of its participation in global forums at expo, Malaysia will take part in the Thematic
Business Forum on Knowledge & Learning: Opportunities in Knowledge & Learning cocurated by the Dubai Chamber of Commerce and Industry and Estonia Pavilion.
Malaysia will be represented by Founder and Chairman of Sunway group, Tan Sri
Dr.Jeffrey Cheah.
For its social programmes, Malaysia Pavilion will hold its popular family-oriented
MyButterfly kite flying event on Christmas Day at the Al Forsan Park from 4.30pm to
6.00pm. There will also be four cultural shows daily at the Pavilion’s Amphitheatre and at
the Earth Stage at 7.30pm.
Malaysia’s cultural troupe will participate in the Charming Vietnam Concert
organised by Vietnam Pavilion on 5th December 2021 at Dubai Millennium Amphitheatre
in Expo site, and at the Al Burda Festival organised by the UAE Ministry of Culture and
Youth on 21st December 2021 at Dubai Exhibition Centre.